Native social accounts
TikTok and YouTube have native OAuth connections. Native Instagram and Facebook connections are available to eligible accounts while Meta app verification is in progress. Each native connection stays separate from provider accounts.
Instagram and Facebook through Reels Farm
Creator, Pro, and Agency users can connect Instagram professional accounts and Facebook Pages in the Connected accounts section. Zernio handles these managed connections. Users do not need their own Zernio API key. The combined account limit is 2, 4, or 8, depending on the plan.
Publishing integrations
Connect Postiz, Zernio, Buffer, Post Bridge, Publer, Sprout Social with your own provider API key. Reels Farm syncs eligible accounts from that provider. Its supported account types are currently TikTok, Instagram, YouTube, and Facebook; the available accounts depend on your provider workspace and access.
How Integrations Work
A provider integration is not a native social connection. You create content in Reels Farm, connect your own API key for one of the providers above, and sync the eligible accounts exposed by that workspace. Reels Farm sends the finished post through that provider. The provider controls its connected accounts, while Reels Farm exposes only the actions listed below.
Connect your integration
Bring your own API key for Postiz, Zernio, Buffer, Post Bridge, Publer, Sprout Social. Reels Farm does not bundle these provider accounts or social destinations.
Sync your accounts
Reels Farm syncs supported TikTok, Instagram, YouTube, and Facebook accounts that the connected provider exposes. Providers may return different account types and access levels.
Create, then publish
Build the content in Reels Farm. Publish-now and schedule options vary by provider. Sprout Social creates a scheduled draft for review; the other five providers support publish-now and scheduling.
Publishing capabilities
This table describes actions Reels Farm exposes for each connected provider. Platform eligibility, account permissions, media rules, and provider plans can still affect an individual post.
| Provider | Publish now | Schedule | After submission | Provider-specific controls |
|---|---|---|---|---|
| Postiz | Yes | Yes | Cancel; no update | TikTok and YouTube settings |
| Zernio | Yes | Yes | Cancel; no update | TikTok, YouTube, Instagram Trial Reel |
| Buffer | Yes | Yes | No cancel or update | No extra controls |
| Post Bridge | Yes | Yes | Cancel and update | Instagram test reel |
| Publer | Yes | Yes | No cancel or update | Facebook visibility |
| Sprout Social | No | Scheduled draft | Review in Sprout | Draft review in Sprout |
Integration Guides
Read the provider guide for setup requirements, supported accounts, publishing behavior, and the limits that apply after you submit a post.
Published · 3 min read
Postiz Integration for Reels Farm Publishing
Use Postiz when your team already manages social channels there. Reels Farm syncs supported active channels and can publish, schedule, or cancel a queued post.
Connects active Postiz Cloud channels and supports canceling queued posts.
Updated · 3 min read
Zernio Integration for Reels Farm Publishing
Connect the Zernio workspace you already use. Reels Farm syncs active supported accounts, then lets you publish, schedule, and cancel a queued post.
Syncs active eligible accounts and supports canceling queued posts.
Updated · 4 min read
Buffer Integration for Short-Form Publishing
Buffer works best when creation stays in Reels Farm and the final publish step stays organized through the channels you already run in Buffer.
Supports publish-now and scheduling, with no later scheduled-post actions in Reels Farm.
Updated · 4 min read
Post Bridge Integration for Flexible Publishing Control
Post Bridge is the only integration in this set that can cancel a scheduled post and update its caption or time from Reels Farm.
The only provider here that can update a scheduled post's caption or time.
Updated · 4 min read
Publer Integration for Multi-Platform Scheduling
Publer is useful when you want Reels Farm to stay focused on content creation while Publer handles the final distribution step across the accounts you already manage there.
Adds Facebook visibility controls to Reels Farm's publishing settings.
Updated · 4 min read
Sprout Social Integration for Scheduled Drafts
Reels Farm sends a scheduled draft to Sprout Social for review. Use this handoff when your team wants to inspect posts in Sprout before they go live.
Submits a scheduled draft for review and management in Sprout Social.
Frequently Asked Questions
Do I need an integration to publish?
No. Reels Farm has native connections for TikTok and YouTube. Creator and higher plans can connect Instagram and Facebook through Reels Farm without their own Zernio API key. Native Meta connections are available to eligible accounts. A separate provider integration uses your own API key.
Does Reels Farm provide the integration accounts?
For the integrations listed in the provider table, yes. You need your own account and API key. The managed Instagram and Facebook option uses Reels Farm's Zernio integration, so you do not need a Zernio API key.
Can I use more than one integration at the same time?
Yes. You can connect multiple integration providers and choose which one to use per post. This is useful when different team members or different destination accounts live in different integration workspaces.
Which integration should I choose?
Start with the provider that already owns your publishing accounts. Choose Publer for Facebook visibility controls, Post Bridge for scheduled-post updates, or Postiz or Zernio when cancellation matters. Sprout Social submits a scheduled draft for review there. The comparison above lists each path.